Promote Your Restaurant
First Table is a restaurant marketing company helping restaurants use their ‘first tables’ as a promotional tool to attract more customers and increase revenue.
Sign up for freeHow it works
First Table supports restaurateurs by getting their night off to a good start. We incentivise customers to dine early, harnessing the power of social proof to help your restaurant attract new customers from the start of service to end of shift. You show them a wonderful time and they’ll tell their friends and return again.
One table is all it takes – we leverage an otherwise empty table with a half-price deal on food using the principle of scarcity to create a feeling of urgency to book. It’s the perfect incentive for diners to try new and exciting restaurants while saving money and for restaurants to get those first customers through the door.
Best of all, it’s free! There’s no commission, sign-up fees or contracts.
10 reasons to join!
Get your first customers in the door
A crowd attracts a crowd! A customer eating in your restaurant is an endorsement and social proof that your restaurant worth dining at.
It's free and easy! No commission, sign-up fees or minimum period
Apart from offering an early bird special on food (drinks are always full price), there’s no cost or contracts for restaurants.
Earn incremental revenue
We’re helping over 1,400 restaurants earn incremental revenue by securing bookings for otherwise empty tables during off-peak times.
Attract new customers
Over 600,000 diners use First Table to try new and exciting restaurants each month. Our stats show 75% of subscribers are dining at our partner restaurants for the first time. Show them a wonderful time and they’ll tell their friends and return again.
Make First Table work for you
You have full control over the days and times you offer your ‘first tables’ – meaning your VIP function, busy weekends or special dates can be blocked out if you’re fully booked or closed.
Remarket to First Table customers
We help build your own database of diners for email marketing or loyalty programmes. Diners can opt-in to receive news and updates from your restaurant when making a First Table booking.
Rave reviews
Customers are encouraged to leave reviews of their dining experiences to help others discover new restaurants. All public reviews are featured on our website and indexed by Google’s knowledge panel.
Strengthen your online presence
Diners are encouraged to share their restaurant bookings on Facebook to increase visibility for your brand. In return, they earn free credit towards their next First Table booking fee.
It’s free marketing
We give diners a great reason to try your restaurant for the first time. You benefit from free marketing to an engaged database of foodies through email, social media, paid media and influencer outreach.
First Table integrates with your booking system
Our First Table-connected apps integrate seamlessly into our platform, working together with your existing reservation system or marketing channels to streamline reservations, table management and syncing of guest data.
What Restaurants Are Saying
Request an information pack
We’ll send you more information on our story, how First Table works and the benefits to your restaurant.
Schedule a personal call
Schedule a call with your local rep to learn more about how it works and answer any questions.
Sign up your restaurant for free
Join over 1,400 restaurants who are already generating incremental revenue from their ’first tables’.
© First Table 2014 - 2021